The Cat® Rental Store opened in 1997 and continues to provide Caterpillar’s full line of construction and building equipment to customers with daily, weekly, and monthly rental options.

Yancey Bros. Co. reunited north and south Georgia under a single Caterpillar Dealer in 2002 with the purchase of certain operating assets of Carlton Co., the Dealer in the southern half of the state.

In 2007 Yancey became the exclusive Dealer for school bus sales for Blue Bird™ Bus Corporation. And in 2008 Yancey was one of five southeastern Caterpillar Dealers to purchase certain assets of Pioneer Machinery, adding forestry and recycling equipment to the list of products offered in Georgia. In addition to adding the full line of Caterpillar forest products, the Pioneer acquisition brought additional service centers in Statesboro, Washington, and Waycross.

In 2009, the company purchased operating assets of two International™ Trucks dealerships in southern Georgia and now operates these businesses under the banner of Yancey Truck Centers. This business has sales, parts, and service locations in Albany, Augusta, Blackshear, Columbus, Macon, Tifton, and Valdosta. Later in 2009 Yancey Bros. Co. completed a reorganization to improve expertise in key market segments and better serve customers. These changes focused Yancey’s resources into two divisions. Yancey’s Machine Division provides products and services to the Aggregates, Industrial, Mining, Governmental, Waste, Construction, Forestry and Road Construction industries. Yancey’s Engine Division serves the Electric Power, Marine, Industrial and Transportation Industries.

Building Longevity

“The first time I talked with all the Yancey Bros. Co. employees as company president, we had just come through a difficult recession. Our financial performance had not been good and we were not doing particularly well in the marketplace. There was some doubt with our partners, and even some employees, whether we would be around much longer. We had just observed our eightieth anniversary, and I committed to our employees, ‘We are going to reach our 100th anniversary. And before we get there we will become the Dealer that Caterpillar headquarters and other Caterpillar Dealers visit to see how a Cat® Dealer should operate.’

I received so much positive response from that statement. They wanted the same thing, and it meant so much to know that’s where we were going.

As we achieved many of our long-term goals over the next two decades, we have had a generation of leadership from all parts of the company who were about the same age retire within a year or two of each other. Their leadership was key to our success. Now we have a new generation of leaders who have earned the confidence of our business partners and our employees, and are setting sights higher than we might have imagined twenty years ago.”

Jim Stephenson

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